Category: Email Marketing

Business Website Essentials

Business Website Essentials

Telling a small business owner to “assume the perspective of your customer” is one of those classic easier said than done problems. It’s not for lack of trying, but owning a small business isn’t just a job, it’s a lifestyle. And when you put that level of passion and commitment into something, your unique familiarity with it can be tough to shake.

5 Ways to Warm Up a Cold Email Lead

5 Ways to Warm Up a Cold Email Lead

With every new email lead comes the hope of a new professional relationship, for both your network and your direct business. Many a times these leads become unresponsive or simply just disappear.

Keyword

3 SEO Tips to Improve Your Keyword Research

Although you may not always notice them, keywords play an integral role when it comes to helping a small business get found online. So let’s get to it by breaking down the long and short (tail) of it.

Email marketing roi

7 Proven Tricks to Increase Your Email Marketing ROI

Online marketers include email marketing in their tool kit as it is proven to fetch the highest ROI for their business.