Category: Customer Journey

7 Actionable Email Marketing Tips (2)

7 Actionable Email Marketing Tips to Grow Your Small Business

Email Marketing is still the most cost-effective medium of marketing and reaching out to prospects in a cost-effective way. Marketers have crowned this form of marketing as the one with the highest ROI.

Attractive emails that have been crafted to precision have been able to catch the attention of the audiences straight away and have resulted in converting the potential prospects into customers and life-long customers.

To help you craft effective email campaigns, below I am sharing 7 tips that can boost the end results for your business.

Customer Service

The Do’s and Don’ts of Customer Service

Everyone can recall a time when they’ve received excellent customer service. Whether it was the clerk who was extra helpful or the hotel staff who went above and beyond, we’ve all experienced it. Unfortunately though, the bad customer service is almost always recalled more easily.

In the pursuit of excellent customer service, several dos and don’ts should be followed:

5 Examples how top brands use Facebook marketing to boost ROI

5 Examples how top brands use Facebook marketing to boost ROI

So, you also want to create remarkable Facebook marketing campaigns that would bring out big results for you, but don’t have any good social media campaign ideas on where to begin?  Like Seth Godin says: “Be remarkable!” Don’t just create another mediocre Facebook campaign. Following are some examples of top brands that will inspire and […]

Business Website Essentials

Business Website Essentials

Telling a small business owner to “assume the perspective of your customer” is one of those classic easier said than done problems. It’s not for lack of trying, but owning a small business isn’t just a job, it’s a lifestyle. And when you put that level of passion and commitment into something, your unique familiarity with it can be tough to shake.

5 Ways to Warm Up a Cold Email Lead

5 Ways to Warm Up a Cold Email Lead

With every new email lead comes the hope of a new professional relationship, for both your network and your direct business. Many a times these leads become unresponsive or simply just disappear.

Keyword

3 SEO Tips to Improve Your Keyword Research

Although you may not always notice them, keywords play an integral role when it comes to helping a small business get found online. So let’s get to it by breaking down the long and short (tail) of it.

Email marketing roi

7 Proven Tricks to Increase Your Email Marketing ROI

Online marketers include email marketing in their tool kit as it is proven to fetch the highest ROI for their business.

Online Reputation Management

What is Online Reputation Management?

Online reputation management is a part of a greater digital marketing strategy that works alongside review management, business listings, paid search/ads, social media management and SEO to help your business stay competitive and relevant online.

youtube

Enormous Benefits of Using YouTube for Your Business

Not certain if YouTube can help develop your business? Here are 8 advantages that YouTube can give to your business.

ssl certificate

Why Your Website Needs an SSL Certificate

Have you ever noticed that some website URLs start with HTTP while others start with HTTPS? Maybe you’ve noticed a tiny lock icon in the top left corner of your browser? What exactly does it all mean?

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